How to Write the Perfect Apology Tweet

twitter

In this day and age, most business owners know the basics for how to apologize on Twitter, but now it’s time to learn how to write the perfect apology in 140 characters. When you’re apologizing on Twitter, you want to genuinely speak to the original complainant, but you also want other followers to see that […]

Who Are Snapchat Users?

snapchat users

On Monday, we investigated the business challenges for brands using Snapchat. Today we look more closely at the app’s user base. Snapchat users send 400 million photos and videos each day. A study conducted earlier this year by marketing company Sumpto investigated the app’s user base. It found that 77% of college students use Snapchat at least once per […]

What Are the Seven Social Media Building Blocks?

http://www.marketingrelevance.com/wp-content/uploads/2010/08/buildingBlocksWhite-300x300.png

How do you use social media? To read stories, articles, gossip, comics? To share them? To tweet your own activities or opinions? Each of these ways, plus others, are the social media phenomenon. We are now content curators, and social media is a building block in our daily activities. But what is the framework of […]

This Week in Restaurant Technologies: Social News and Online Ordering

Restaurant Technologies: Facebook Paper App

This week, Brandon and I are back with episode 004 of This Week in Restaurant Technologies. How do you get the news these days?  Do you read the morning paper? Email newsletters?  What about Twitter or other social media sites? This Week in Restaurant Technologies: Social News and Online Ordering In this week’s video, Brandon and […]

Check Out Twitter’s New Features: #FirstTweet, Fave People, and View Counts

twitter fave people

When you’re active on social media, you can quickly become obsessed with numbers. “How many followers do I have?” “How many retweets did that tweet get?” “C’mon, people, FAV THAT!!” Now, two new Twitter initiatives–and one other that’s just fun to explore–may fuel your obsession with numbers. #FirstTweet Twitter is now an eight-year-old, and it […]