Posts Tagged ‘TweetMyTime’

I’m Looking for a hustler to be my Personal Intern at huber+co. & TweetMyTime

I need some help and I have a lot to teach any student or new marketer who is willing to hustle. Right now, huber+co. interactive is in Renaissance.  TweetMyTime has legs.  It’s been validated by every race organizer and endurance racing professional we’ve talked to.  It’s been published across the web on blogs, on racing websites, and in the local and national media.  The best part is that we have people lined up who want to use the application and our expertise at inbound marketing. It feels right, so we’re going with it.  But frankly, we’re all buried with work that needs to be done fast. I Want YOU Are you a hustler?  Are you fearless?  Are you eager to learn how the social web is evolving and how all of these cool bells and whistles can be applied to actually making money?  Are you fun to be around and a team player?  If so, I’m looking for a Padowan Jedi apprentice to help me out as we launch this concept to the masses. Do you want learn more about me? Want to check my references?  Do some digging my LinkedIn profile.  As of now, 38 people are giving me their thumbs up.   You can always Google me as well. I want to set my expectations clearly, so here’s the lowdown: What You’ll be Doing Learning how a CRM system works by doing some data entry on client and prospect accounts. Helping to write and edit copy for marketing materials, websites, Facebook pages, blogs and other communication vehicles. Learning how to be a content engineer through practice.  You’ll be coached and expected to help develop media content such as videos, social profiles and pages, audio, etc. Gaining experience in social cross-integration strategy and execution (i.e. making websites and social networks [...]

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Build Brand Armies by Seeding Conversations

It’s almost the end of 2009, and you and I both know the social web is about conversations between humans. We’ve figured that part out.  Organizations, events, products and services – none of these things really have the ability to communicate.  They’re things that have messages.  But behind those things with messages, their are people.  Their are always people. We know people talk to each other. It’s human nature to want to connect with others like ourselves. However, the rub lies in figuring out what to talk about. What reason do we have to connect? Why should we reach out to other humans?  Who actually cares where we went for lunch or who we’re meeting for coffee? [answer: nobody. sorry.  It was interesting at first, but the luster has worn off over this past year.] I Hate the Word Viral Viral to me brings up a negative connotation.  Viruses make us feel terrible and maybe miss a few days of school or work.  Viruses infect our computers and make them not work.  In recent years, the word viral has been used to describe things that spread.  That said, think about what’s happening with the whole H1N1 scare right now.  Months back, it started as a few isolated cases, but in time those people infected  passed on the virus to their close friends or family.  Without meaning to, people cultivated seeds of something that spread fast. Seeding Conversations Consider the H1N1 example, but rather than think of seeds as a nasty bug, think of seeds different types of content and media.  We’ve already seen some people seed topics that have grown into really big online conversations. A few years, BlendTech was able to get everyone talking about blenders by seeding “Will it Blend” on YouTube.  Zappos and Southwest Air seed online [...]

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