Posts Tagged ‘Technology’

An Open Letter to the PRSSA Students of Ohio University

Dear Students, Thanks for giving me the chance to speek with you and geek out a bit at the PRSSA Social Media Summit.  You are an amazing crowd, and each of you posses the talent to drive change in your careers. Never forget this — YOU are the communicators of tomorrow. That’s important. YOU are responsible for discovering how our industry leverages will apply these new tools. You may even someday think up and build new tools of your own. Be patient … but always be hustling. It will be you who will lead us to the plateau of productivity for all platforms that enable disruptive trends to take hold. As future communicators, PR professionals and content creators, always make sure to be good stewards of the power you wield.  Left in the wrong hands, mass communication can also lead to great sorrow. I hope you will use this deck and the links below it to learn more about these trends and and tools, finding new and exciting applications of the technology. Do this for yourself and your personal brand, your eventual clients and in the communities in which you will someday live. Trust me when I tell you that putting the hours and sweat into staying ahead of the curve will serve you well. Good luck. God speed. And, thank you for you attention. @nateriggs 12 Disruptive Technology Trends Changing Communications If you’d like to see more presentations, visit my SlideShare profile. PS — Here’s a Little More Here’s some additional reading that I think you will find interesting. Critique of Facebook Files S-1 for $5 Billion IPO (revealing stats & revenue) – by Brian Solis  Registration Statement on Form S-1 for Facebook HubSpot’s Ultimate Guide to Mastering Pinterest for Marketing Complete Video of Your Interview with the President 2012 Google Hangout The Community Manager Blog  [...]

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How To Mind the Gap

If you’re a Hootsuite user, you know what I’m talking about. The gap becomes visible only after you’ve looked away for a short period of time. It stands for the conversation that’s already happend while you went about the offline behaviors, conversations and tasks that surround you in the real. Still, Twitter, Facebook, LinkedIn and Google Plus kept going while you were away. No one noticed you left, at least not in the short term. Update by update, the conversation between millions of people didn’t miss a beat. How To Mind the Gap So many times, we choose to ignore the gap. We come back to our phones, tablets and laptops, rejoining the conversation without the least bit of concern paid to the context we’ve lost in passing time of our absence. The size of the gap is determined by how long we’ve looked away. Bigger gaps mean that more has been lost. So, how then exactly do we mind the gap? The answer is simple: When you go back to Hootsuite or your tool of choice, make sure to Flick up instead of down. There’s a lot of value in the content found in the gap…   nateriggsI advise mid-sized & large organizations on how to adopt and use social media to market through organizational culture and better serve their clients. I’m also a blended family dad who enjoys music, photography and distance racing. When I’m not writing here, you can find me writing over at the Content Marketing Institute. Like what you’ve read so far? Then why not subscribe HERE?Website – Twitter – Facebook – More Posts

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