Pinterest: 5 Reasons the Valuation of the Darling Discovery Network is Bogus

Pinterest Adoption - December 2011

By now, you’ve probably see the articles flying around the web that are citing the $100 Million investment into Pinterest by Japan’s top online shopping site Rakuten Inc, which has then valued America’s darling visual discovery platform at between $1 billion and $1.5 billion dollars. Personally, I think those numbers reflect our absolute infatuation with heightened traffic as the …

How To Use Buffer to Manage Twitter for Business

Twitter for Business -- How To Use Buffer

A few times each year, I take a long hard look at the tools I use to manage my presence and do some Spring cleaning. Part of my role at The Karcher Group is presence building online and brand evangelism, and that means dedicating a decent amount of time each day to both creating my …

What the Plus! Guy Kawasaki on Why Google+ is for Passion

what-the-plus

If you’re a business-savvy internet user, you already know about Guy. The video below is about 16 minutes long – much longer than most of the interviews I typically record, but well worth your time and attention. After talking with him, I understand why there’s always a flurry of activity that surrounds Guy Kawasaki. He is enchanting. Guy’s new …

7 Practices to Help You Warm Up Before Making an Ask

warm-up

One of the great things about living in a world where the web (potentially) connects just about everyone, is that we can make things happen by simply being good stewards of relationships. PR professionals know this well, and have for years. Part of getting clients placed in news publications and editorial stories is maintaining good relationships with editors …

Folders May Be the Answer to Human Clutter in Google+ Circles

google-plus-circles

After about six months of playing around, my Google+ Circles have become a terrible mess. And, what you see below only scratches the surface of my disorganization. Starting out, I felt like I had a good framework that let me organize contacts by geographic area, industry, special interests and even periods of time in my life. …