Millennial Search Behavior

Millennial Search Behavior - NR Media - Morgan Meade

Is your brand aiming to capture millennial attention? This post examines a few key findings concerning the way they search and the types of information they are most receptive to remembering. First, we will define millennials as a key market segment. Next, we will delve in to how millennials find information. Finally, we will discuss […]

Three Problems Your Mobile Platform Must Solve for Customers

Benefit of Using Mobile Phone for Shopping - Google

It’s not a stretch to say that mobile marketing is exponentially expanding. Establishing a mobile presence just to quell your fears of being left behind does not instantly place you in the front of the pack. No one wants to be the laggard in the race to mobile fluency. There are three problems your mobile […]

Why and How Should I Optimize for Mobile Search?

The Mobile Playbook - Optimize for Mobile

Whenever we get a glimmer of insight on how to keep Google working in our favor, we’re all ears. Have you had a chance to digest their newest gift to marketers? This post is all about why mobile search matters, and how to make it work for you. First on the agenda, it’s a crash […]