Nate Riggs Blog | Restaurant & Retail Marketing Strategy
Learn Online Content Marketing & Social Media for Multi-Unit Brands
I’m delighted to have Kritika Murli as a guest author today. I met Kritika, a bright young marketer from Indiana University’s Kelly School of Business, via Twitter and during my keynote at this year’s AMA International Collegiate Conference in New Orleans. When I mentioned this powerful book by Charles Duhigg, she got pretty excited. …
Would you rather have one blockbuster celebrity endorse your brand or the lady who chairs the parent-action committee at the neighborhood grade school? In recent years, restaurant marketing teams have become obsessed with the idea of reaching online influencers with promotions, announcements and other messages.. Specialized agencies have sprung up, evangelizing capabilities that range from conducting blogger …
The Chick-fil-A PR crisis has commanded a ton of our attention this week. It’s interesting that a brand, so well-known for its effectiveness in marketing and operations execution can bring its reputation under attack as a result of a values statement made by the leader at the helm. The statement below from Dan Cathy, Chick-fil-A’s …
This summer in Columbus, Ohio, one of the most exciting things for parents has been the unveiling of the recent expansion of Nationwide Children’s Hospital. While no parent (or child) ever hopes to have to pay a visit to the new, leading edge pediatrics and research facility, its presence on the outer edge of downtown Columbus brings …
Today’s guest post comes from Brandon Williams. Brandon works with AdMedia, an online advertising network specializing in PPC, Remarketing and much more. Here’s Brandon with a few basic and effective Pinterest tips. Pinterest has become a big hit and now it can be a big hit in helping you with your marketing campaigns. Through the power of organizing and sharing, …
The Power of Habit: A Review from the Lens of a Marketing Student
Dear Content Marketers: Find Your Niche as Fast as You Can
Market Research Sources: 5 Simple Tips for Validating Insights
Social Restaurant Podcast: Identifying and Activating Brand Advocates
Content Marketing Examples and Heros Behind a Whiteboards
joe
great information, thanks!
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nateriggs
Thanks for reading and offering some additional id
Tom Repp
Hi Nat,
Love your approach. You are right
on the
Ian Cleary
Thanks Nate.
nateriggs
My pleasure, Ian. I think you made a smart move in
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