Unlock the Secrets to Producing Effective YouTube Content

Effective YouTube Content

Last month, YouTube surpassed Facebook in terms of unique visitors – making it the largest social media site out there. Most brands have caught on to the importance of producing effective YouTube content as part of their marketing mix, but last month’s news is just one more reminder of how powerful a marketing tool it can be. […]

How Effective is Your LinkedIn Content Marketing?

Content Marketing LinkedIn

We all know that content is king. The mission for brands is now to create the most effective content marketing strategy they can. The market has responded to this need and there are a variety of new resources and tools pouring in to help. LinkedIn is one of the latest players to enter the arena, […]

This Week in Restaurant Technologies #012: Content Marketing for Restaurants

content marketing for restaurants

In this week’s show, Nate and Brandon look at 3 news articles released this week, as well as a review of some books that we think you need to read. 1. Restaurant Hospitality has compiled five ways that technology trends impact restaurants. 2. Panda Express has announced a test kitchen concept along with a mobile app […]

Who is the Ideal Content Marketing Manager?

ideal content marketing manager

According to the Content Marketing Institude, 93% of all business-to-business marketing firms utilize content marketing, with 58% planning to increase spending in this area in 2014. But content marketing strategies are only as good as the team and managers that make them come to life. And because content marketing is a young field, there is […]

This Week in Restaurant Technologies: Social News and Online Ordering

Restaurant Technologies: Facebook Paper App

This week, Brandon and I are back with episode 004 of This Week in Restaurant Technologies. How do you get the news these days?  Do you read the morning paper? Email newsletters?  What about Twitter or other social media sites? This Week in Restaurant Technologies: Social News and Online Ordering In this week’s video, Brandon and […]