If you’ve ever seen me do my talk on dead resumes and Building Brand YOU, you may have heard about my friend Hannah DeMilta already. She used Twitter and her own personal brand work to land a job in Sydney, Australia right after college
Working to build your personal gets a bad wrap sometimes. Lots of people call it ego-centric, ‘salesy’ and even a waste of time.
I disagree. Very much.
I think Hannah’s story is a testament as to why college students should be spending as much time socializing socializing on the Interwebz as they do at college parties. Students should be using college years to start a blog and develop the discipline it takes to maintain a blogging practice. Hannah is already reaping some of the rewards from the efforts she’s made. Not to shabby…
I was super excited when a Skype message poped up on my desktop saying that she’d be state side for a few weeks. During our lunch, I had the chance to check in with her as to what experience has been like living in Sydney, and working with in a high-growth agency like Switched on Media.
How much work do you put into building your brand? What do you do?