Facebook Timeline: Rethinking Community Management in Light of New Features

Examples of Facebook Page Cover Photos

Welcome back to my series on the recent update of the Facebook Timeline for business pages! If you haven’t already, make sure to read part 1 on how to design and implement your Facebook Page Cover Photo so that you can make a visual brand statement about your business on your Facebook Page. I’ve also […]

Facebook Timeline: How To Design Your Facebook Cover Photo

Facebook Cover Photo

Hi folks, Facebook Timeline for Pages is here and will be rolling out in March. This is the very first in a series of posts to help you get up to speed on how your business can use the new Facebook Timeline Update for Pages to your advantage. If you’d like to read the entire […]

Mobile App Utility: The Secret to Winning the Hearts & Habits of Consumers

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According to the Pew Research Center’s Internet & American Life Project, the share of adult cell phone owners who have downloaded an app to their phone nearly doubled in the past two years – rising from 22% in September 2009 to 38% in August 2011. Couple that with Pew’s data from a May 2011 survey that showed that […]

Case Study: Go Viral on YouTube with Shock & Awe Content

I was turned 0nto this video on YouTube when I sat on a panel at a co-branded Columbus AMA and AdFed event a few weeks ago. Since that time, I’ve been much more aware of wearing my seat belt on every drive. It works because it’s shock and awe content. Watch. Case Study: Go Viral on […]

How To Combine LinkedIn and Hootsuite to Listen for Job Opportunities


In a few months, there will be a ton of young talent hitting the market after receiving their sheepskins from various colleges and universities. The timing is the best it’s been in years, too.  According to data from U.S. Bureau of Labor Statistics (as displayed by our friends at Google), US unemployment rates have dropped from 10.9% in 2009 […]