Archive for the ‘Speaking’ Category

Go Forth and Be Average

Today marks a big deal for lots of young minds in the US. Congratulations to you, all you graduates who have struggled through the last few years to earn the sheepskin that will help carry you forward into life. Go forth, and remember to be average. Trust me. It’s worth it. Watch this commence speech given at The Binghamton University Events Center by undergraduate Anthony Corvino and you’ll understand. Anthony was a bachelors degree candidate in political science and his remarks in this speech show wisdom beyond his years. Congrats Class of 2011! nateriggsI advise mid-sized & large organizations on how to adopt and use social media to market through organizational culture and better serve their clients. I’m also a blended family dad who enjoys music, photography and distance racing. When I’m not writing here, you can find me writing over at the Content Marketing Institute. Like what you’ve read so far? Then why not subscribe HERE?Website – Twitter – Facebook – More Posts

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Joe Pulizzi on Creating Categories and Buzz Words

It is finished. Thanks to all of you who were involved in the Ohio Growth Summit for the past two days. I think attendees and speakers alike were able to take away some usable nuggets of information and maybe even make a few new friends during the stay in Columbus. My sincere thanks goes out to all of our sponsors, as well as to Mike Bowers, Tonya Wilson and the Ohio Small Business Development Centers for all the blood sweat and tears they have put into taking this conference from idea to reality over the last few years. It’s been a privilege to be a part of it. Onward! And, just for laughs, I’m wanted to surface a video of the fun we had with the “Lobster Claw” machine at the OGS after party at Cantina. Trust me on this one folks – two dollars spent on a life or death battle with an lobster who has an attitude is a good time. Thanks to Stephen over at Incept (client) for being handy with the Flip Cam during the fun. The Rise of Content Marketing The Ohio Growth Summit was also the first time I actually had the chance to see Joe Pulizzi in action.  I’ve known Joe for a little over a year now and am a contributor to one of his multiple companies, Content Marketing Institute. His talk on Content Marketing was stellar and perfectly balanced with high level ideas and down and dirty tactics, tools and take aways. You might be asking: “What the heck is content marketing?!?” According to the wise collective minds of Wikipedia: Content marketing is an umbrella term encompassing all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases. Content marketing subscribes to the notion that delivering high-quality, relevant [...]

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