Clickbait on Facebook Is Going Away & It Will Blow Your Mind Why

clickbait on facebook

Does that headline look familiar to you? Many websites use similar headlines (i.e. You’ll Never Believe This Weight Loss Secret…) to draw users on social media to click on to their site. This is known as clickbait. Facebook announced yesterday that the site plans to get rid of clickbait in an effort to improve people’s […]

Is the Second Screen As Influential As We Think?

TV Second Screen

The definition of “watching TV” has been changing fast. People are adopting second screens and tuning in to their favorite shows from their car, the classroom and the grocery store, just to name a few, in addition to their living room TV. Because of this, Nielsen and Facebook, will begin tracking show engagement via these […]

Want to Get Paid for Using Social Media?

get paid for using social media

Social media is now an ingrained part of our lifestyle and has been steadily evolving and expanding over the years. We all know of Facebook’s success and how they toppled Myspace. We’ve seen the rise of Twitter, Instagram, Snapchat, etc. Two companies are attempting to become the next big thing and send Facebook packing. What is […]

My Summer of Facebook: Why Social Media is Social

social media is social

As an E.W. Scripps of Journalism at Ohio University student and an aspiring public relations and marketing professional, I’m active on nearly every social media. Some of my grades are even based on tweets, my title at NR Media group is ‘Social Media Specialist’ and I’m working towards a social media certificate. So why did I stop […]

How Pinterest Works

how pinterest works

Launched in 2010, Pinterest is a visual discovery tool that has quickly become a top social media in the world. The basic concept of Pinterest is to scroll through what seems like a never-ending screen of photos, quotes, infographics and more. When you see a ‘pin’ you like, you can ‘pin’ it to your Boards […]