Five Ways to Improve Your Company’s Communication Skills


There have been a few guest posts on this week.  The reason for this is that I want to be able to give the iCME’s at Incept a chance to start conversations with you, while I write in a few other arenas on the web. Today, I get to introduce you to Bran Patrick […]

Consumer Profiles: How To Get Started on Building Yours

Do you use consumer profiles in your business? For small business entrepreneurs, chances are you can probably rattle off a dozen or more people who are your loyal, everyday buyers.  You might even be able to recall a personal story or experience you’ve had with any of those people or maybe even one they’ve shared with you […]

Linking to Ghosts

Do you link to ghosts?  I do all the time. As it turns out, linking to ghosts can be an important part of your long-term business strategy.  Confused?  Here’s what I mean. If you go back though my blog, you notice links (like this one) to Social Business Strategies.  That link takes you to […]

Experiencing Aloha Culture: The Hawaii Social Media Summit


When Quincy Solano of Technology News Bytes approached me a few months ago and asked me to speak at the Hawaii Social Media Summit, I jumped at the chance. I’ve never been to Hawaii.  I couldn’t have been more pumped.  And aside from the great opportunity to connect with smart folks who might be outside […]

5 Tools You Can Use to Build a Targeted Twitter Following


We’re back to tools and presence again.  This post is actually a follow-up to last week’s post on how to benchmark your Twitter presence.  A lot of you said that was helpful. Now that you’ve figured out where you stand, in terms of how you use Twitter and where your influence lies (in relation to […]