About Nate
Nate specializes in helping mid-sized and enterprise companies use the web to win and keep the attention of their customers.
For the past 11 years, he’s advised companies like Bob Evans Farms, Scotts Miracle-Gro, Bayer Animal Health, Ohio University, ECOT and many others on how to produce compelling content for the web and use it to build, manage and grow social media communities of brand advocates. He leads social media strategy as the Director of Social Business at The Karcher Group, a digital agency that acquired his consulting firm (Social Business Strategies, LLC) in January of 2012.
Nate was also a key part of the founding team of Team Cbus, a content marketing production team founded in 2011 to compete in the Chevy SXSW Roadtrip Challenge, as well as Tweet My Time, the first distance racing twitter application developed as a product of Huber & Co. in 2010. Tweet My Time debuted in the Nationwide Better Health Columbus Marathon that year.
His blog on social media and content marketing {nateriggs.com} currently generates more than 12,000 new visitors monthly. He’s a regular contributor to the Content Marketing Institute, and has been featured in Chief Content Office Magazine, Spin Sucks, Social Fresh, The Wall Street Journal, Ohio News Network, Business First and more recently, USA Today and numerous other blogs and publications. His first book - The Art of Blogging - is due to be published by CMI Books in 2012.
Nate is a regular conference speaker on social business and technology related topics. If you are interested in learning more about having Nate speak at your conference or event, please visit his speaking page.
Above all, Nate is blessed a wonderful blended family. He enjoys spending time with his wife and three boys, reading books, camping and distance race training.
What People Are Saying
“Nate is a passionate marketer who truly understands how Digital/Social Media can impact how brands engage consumers to build a long-term relationship. His contribution ranged across many aspects of our Digital marketing from growing the CRM database to better integration of offline and online media.” – Dee Hadley, SVP-Restaurant Marketing, Bob Evans Farms
“Nate has led our use of social media as a driver of internal culture, as well as a way to provide outstanding service to our clients’ customers.” — Sam Falletta, Incept
“Nate’s core knowledge of social media and community management were key in the success of our team. He is solely responsible for teaching our team the fundamentals of social media and brand management.” — Stephen Smith, Incept
“Nate is an outward focused individual intent on serving the needs of others. His passion, dedication, hard work, creativity, expertise and desire to succeed on the behalf of his clients make Nate a great partner. If you want to get your arms around what social media can mean to your organization, I highly recommend you reach out and have a conversation with Nate.” — Mark Whitman, Team Builder Search
“Nate has the chops and the passion to help deliver social media strategy advice and execution to your organization. His presentation at the Ohio Growth Summit left me feeling that his intentions are in the right direction and that he’s heading in a good direction. Nate definitely deserves consideration for his abilities.” – Chris Brogan, Kitchen Table Companies
“Nate is THE go-to-guy here in Columbus for anything related to social media. In fact, I’d venture to say he’s one of the most influential social media strategists in the Midwest.” — Jacob Stoops, Agent-SEO
“Nate is energetic, smart and (as Seth Godin would say) knows how to ship.” — Justin L. Bryant, Think Design Studio
“Nate is results oriented and pragmatic thinker. He is extremely experience with online marketing best practices. His insight and openness to contribute are key in making his a great team player.” — Jason Krac, Limited Brands
My Professional Disclosures
- I lead Social Business Design and content marketing for Canton Ohio-based digital agency called The Karcher Group
- I hold a degree in Organizational Communication and Media from Otterbein College.
- I sit on the board of the IABC in Columbus.
- In the past, I was an advisor to the Transportation Marketing & Sales Association.
- I serve as the professional adviser to The Ohio State University Social Media Society.
- I make some money from all the banners you see in the sidebar of this blog as an affiliate partner. Now you know.
- If I mention the folks from the banners in links in my content, chances are I make money on those too. Hey, my kids have a weird addiction to food.
- In 2009, I was named as a Top 30 under 30 Tweeters.
- I have advised the Akron Taylor Institute for Direct Marketing on how to build command centers and community manager training programs.
- In winter quarter of 2011, I’ll be teaching Ohio University’s first social business class on business blogging.
- I’ll absolutely talk about my clients here. When I link to them, I’ll let you know they are a client.
- I’m publishing my new book with Content Marketing Books and will make money selling that book when it’s ready.
- I was a semi-finalist in the 2010 Innovation Awards, and am not affiliate with TechColumbus.
- Most of the time I speak for money. On occasion, I will speak pro-bono or for the cost of travel if the opportunity is right or if it benefits a non-profit that I support.
- I’ll openly support most non profits that help animal rescue and advocate agains breed specific legislation, just in case you’re here from one of those organizations.
- I sometimes work in partnership with Eric Leslie and OnScene Digital Productions. When I do, Eric pays me money.
