Archive for July, 2011

On Turning Customers into Regulars – A Breakfast Story

Our family makes it a point to eat breakfast food for dinner at least once a week. And why not? Sarah has this love affair with eggs, and my boys love it when they get to eat pancakes adorned with a smiley face fashioned with eggs, sausage and maple syrup. It works out for me too — I learned how to make a pretty mean breakfast from years of watching my own dad master the electric skillet. Going Out for Breakfast On Wednesday of this week, Sarah and I found ourselves alone in the evening. It was Kaden’s day with his mom and Jacob had gone north to have a sleepover with his grandparents. Taking full advantage of the situation, we decided to go out for dinner. Being that Sarah’s due in a little less than two weeks with our third, we decided to head to our local Bob Evans to enjoy some alone time over breakfast for dinner. Upon arriving, we were greeted by a friendly hostess who seated us right away. Being that the Bob’s was near the Ohio State University campus and it was nearly 7:30PM in the evening, the restaurant was slow with only a few guests in the seats. As we perused over the menu deciding what we would order, the hostess seated two women, most likely in their 60′s in the booth directly behind us. “It’s good to see you tonight! Give me a minute and I’ll be right back with your drinks,” said the hostess with a smile on her face. Without asking any more questions, she quickly scurried away to the back of the house. At about the same time, I noticed the location’s manager talking with another member of Bob Evan’s staff just behind the counter where the drink fountain and [...]

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Blogging Style Guide for the Week of July 25th, 2011

Welcome to this week’s edition of Blogging Style Critiques. Before we get started, I wanted to bounce an idea off of you that came from Zelko Kecman over at Microsoft by means of a Google Plus conversation. Zelko suggested that a Google Plus hangout might be a good way to have a Q&A style weekly get together on the topic of blogging styles where we could dig into critiquing posts and disucssion the topic in a mastermind group fashion. As The Naked Redhead would say: “Score!” If you’d please look over to the sidebar, I’ve created a quick poll so that I can get your feedback on Zelko’s idea. Would you help me by sharing your opinion there? Remember that if you’d like to stay in the loop on my blogging styles book, sign up here. Doing that will help me keep you in the loop on promotions, upcoming style workshops, and how and when you can get a free copy. As always, I promise to respect your privacy. Cheers! ~ @nateriggs For the 7th installment of the blogging style guide series, were going to look at a few media integration styles. Using media in regularly in your blogging discipline has quite a few benefits to both the blogger and reader base. First, featuring videos, images, presentations, widgets and applications and even downloadable documents in your blog posts adds a nice variety that keeps things interesting for your readers. Media styles can also work to engage your readers in a variety of ways that work to crowd source information you can use to create more content as well as show off your personality as a blogger (unique subscriber proposition). Feel free to try to dig into these examples and find a way to experiment with using media in your own [...]

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