Nate Riggs: Social Business Strategies; communication, social web strategies, & passion in Columbus, Ohio.

This is a continuation of my reviews of the Sprint EVO 4G.  I’m now two weeks in and getting more comfortable with my new sidearm.

Organization of Apps

There are some aspects of the Sprint EVO 4G that I really enjoy – the most prominent of which is the general speed of the operating system (and device overall), as compared to the iPhone 3G I was carrying.

Android seems to have bet their chips on the idea that your average smart phone user will typically use the same set of 20 applications (on a regular basis).  The organization of the apps on the Sprint EVO 4G seems to make it very easy to get to your top 20, but makes it’s bit more cumbersome to get to apps outside of that select group in a hurry.

It’s a decent idea, but I still fancy Apple’s new take on folder organization.

3 Downfalls of the Android Market

In buying into the Sprint EVO 4G, I’ve had to completely relearn how my phone operates.  One of the most stark differences lies in the user experience of the Andriod Market and Android Applications, as opposed to Apple’s App Store and iPhone Applications.

Here’s the breakdown of three differences I think are most noticeable:

1)  I’ve noticed a increase in the amount of comment spammers. These folks post comments on specific apps with the intention of driving traffic to third party app directories.  It’s not at all helpful in terms of learning about user perspectives, and, frankly, a bit annoying.

2)  The organization of the Market is cumbersome. Application titles are vague and it seems to take more clicks to get to information, regarding what each app does.  That alone has somewhat turned me off to seeking out new apps.

3)  There’s a noticeable difference in the variety and quality of the apps in the Android Market, as opposed to Apple’s App Store. While that’s not surprising, I am missing some of the apps I used on my iPhone 3G that were specifically tied to some of the back-end applications I use to operate Social Business Strategies.

What’s your experience with the Android Market and, Android apps and the Market?

nateriggs

I advise mid-sized & large organizations on how to adopt and use social media to market through organizational culture and better serve their clients. I'm also a blended family dad who enjoys music, photography and distance racing. When I'm not writing here, you can find me writing over at the Content Marketing Institute. Like what you've read so far? Then why not subscribe HERE?

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