Nate Riggs: Social Business Strategies; communication, social web strategies, & passion in Columbus, Ohio.

A few months back, I gave props to Nick Jones, Dan Hoffman and my old friend Eric Leslie for some damn good storytelling, as well as artistic video work they were doing on a project called 6 Degrees of Dublin. While I won’t re-post that clip here, it’s what first put these guys on my radar in terms of their abilities in producing amazing video content.

It seems that we’ve spent the last few years sucked into a world where iStock Photo and bland, mass-produced videos have become the norm.  If you’re like me and believe that we are all participating in what I call the Digital Renaissance, then you probably believe that there is a strong movement and call to bring back the inherent artistry to the media we produce.

That’s a big theme behind what Nick and Dan do in their work at Columbus-based Palestra Creative.

I had the chance to point my own camera at these guys today and get their take on what’s changing in video and the style in which it’s being produced, particularly for the web.  My apologies for the crappy audio and the buzz in the background.  I’m still getting used to using my new Kodak Zi8 and experimenting with a few different external mics to find the right fit.  Back to the drawing board…

What’s most important is that you hear in what Nick and Dan have to say?

How are you approaching video for your blog or company, or even you personal brand?  Are you open to failure?

nateriggs

I advise mid-sized & large organizations on how to adopt and use social media to market through organizational culture and better serve their clients. I'm also a blended family dad who enjoys music, photography and distance racing. When I'm not writing here, you can find me writing over at the Content Marketing Institute. Like what you've read so far? Then why not subscribe HERE?

Website - Twitter - Facebook - More Posts