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	<title>Comments on: Social Media ROI with Christopher S. Penn, Co-Founder of PodCamp</title>
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	<link>http://www.nateriggs.com/2009/10/29/social-media-roi-chris-penn-podcamp/content-marketing-consulting</link>
	<description>Business consulting for content marketing, social media strategy, business blogging and online community management</description>
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		<title>By: ROI by Using Social Media from the Inside Out &#124; Nate Riggs &#124; Columbus Social Media + Social Media Strategist &#124; Nate Riggs &#38; Social Business Strategies</title>
		<link>http://www.nateriggs.com/2009/10/29/social-media-roi-chris-penn-podcamp/content-marketing-consulting/comment-page-1#comment-1257</link>
		<dc:creator>ROI by Using Social Media from the Inside Out &#124; Nate Riggs &#124; Columbus Social Media + Social Media Strategist &#124; Nate Riggs &#38; Social Business Strategies</dc:creator>
		<pubDate>Mon, 17 May 2010 13:32:04 +0000</pubDate>
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		<description>[...] videos in the deck that you won&#8217;t be able to watch on SlideShare.  Here&#8217;s the video interview with Chris Penn on his definition of ROI, as well as the interview with two of Incept&#8217;s content engineers, Becky Weiand and Tim [...]</description>
		<content:encoded><![CDATA[<p>[...] videos in the deck that you won&#8217;t be able to watch on SlideShare.  Here&#8217;s the video interview with Chris Penn on his definition of ROI, as well as the interview with two of Incept&#8217;s content engineers, Becky Weiand and Tim [...]</p>
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		<title>By: 7 Outcomes of Organizational Communication &#38; Social Media &#124; Columbus Social Media + Social Media Strategist &#124; Nate Riggs &#38; Social Business Strategies</title>
		<link>http://www.nateriggs.com/2009/10/29/social-media-roi-chris-penn-podcamp/content-marketing-consulting/comment-page-1#comment-1223</link>
		<dc:creator>7 Outcomes of Organizational Communication &#38; Social Media &#124; Columbus Social Media + Social Media Strategist &#124; Nate Riggs &#38; Social Business Strategies</dc:creator>
		<pubDate>Tue, 11 May 2010 02:38:49 +0000</pubDate>
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		<description>[...] Employee Retention &amp; Recruitment Going back to Chris Penn&#8217;s idea of the the ROI Black Box, money comes in and money goes out.  Significant dollars are spent across the board to recruit and [...]</description>
		<content:encoded><![CDATA[<p>[...] Employee Retention &amp; Recruitment Going back to Chris Penn&#8217;s idea of the the ROI Black Box, money comes in and money goes out.  Significant dollars are spent across the board to recruit and [...]</p>
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		<title>By: Want ROI in Social Media? Focus on the &#8220;I&#8221; &#124; NateRiggs.com</title>
		<link>http://www.nateriggs.com/2009/10/29/social-media-roi-chris-penn-podcamp/content-marketing-consulting/comment-page-1#comment-736</link>
		<dc:creator>Want ROI in Social Media? Focus on the &#8220;I&#8221; &#124; NateRiggs.com</dc:creator>
		<pubDate>Thu, 21 Jan 2010 23:38:47 +0000</pubDate>
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		<description>[...] to think the definition of ROI has changed because of social media.Â  That&#8217;s silly.Â  I loved Chris Penn&#8217;s response to defining ROI.Â  What&#8217;s your &#8220;black box&#8221; look like these [...]</description>
		<content:encoded><![CDATA[<p>[...] to think the definition of ROI has changed because of social media.Â  That&#8217;s silly.Â  I loved Chris Penn&#8217;s response to defining ROI.Â  What&#8217;s your &#8220;black box&#8221; look like these [...]</p>
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